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PPP

Product

• Illustration convention
• student based event
• networking and self promotion
• seminars and talks
• sell artworks and trade
• workshops
• increase professional and experience
• conner local businesses to creative communities 

Price

• venue
• insurance
• paying the professionals or not
• promotion
• security
• materials 
• staffs/volunteers?

Promotion

• posters
• flyers
• internet> social medias
• word of mouth
• email
• advert>newspaper
• magazine/zine

Place

• town
• easy to get to
• beginning of the academic year> end of september to early november
• near to some of well known places

1) Who is your target audience?

• Creative students of leeds
• local businesses
• professionals
• anyone who interested in illustration
• potential students of creative degrees

2) Where are they? Where do they go ?

• Student union
• shopping
• bars/pubs/gigs
• classes/tutorials/workshops
• introduction events e.g. Freshers fair
• University/college/A-level/six form 

3) Is there a need? if so what is it ?

• exposing yourself to a professional environment
• talking to other creative students from different institutes
• strengthen creative community
• 
  

4)why is now the appropriate time?

• students
• identified things that benefits us
• got lots of free time
• a good time to exploit social medias
• actual time of the year>> sept to October
• just received student load/scholarship.

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Identify a similar product out there.

Thought Bubble

What are the strengths and weaknesses of Thought Bubble?

 Strengths

• a well known event among professionals and young people (students >university, college and high school) as well as among families 
• Promoted their event everywhere 
• Giving free tickets to high school students by asking them to make some lanterns. 

Weaknesses

• The event is not in one building - they are all in separate buildings
• Have to pay for the event

Things that can coursing them to fail.

• Professionals cannot attend to the event
• Target audience change their taste e.g. they are not interest in comic/anime/illustration anymore.
• Weather/seasons

Sector : Quaternary sector

Service : Private 

Service: Creative industries, advertising,craft and educational service.

I think all these designer belong to quaternary sector as they are books; they are educational as well as belonging to school, libraries also home. I think they are very successful because the illustrations are really attractive and ready to use for the audience/buyers. Most of these designers are freelance ( I even met one of the designer for a book above). However, the window display above is not educational, it is more to display and decoration.

Collaboration

I collaborated with my student called Josh to make a 2D stop motion animation by using some cuts-out. I made this was way before I've learn dragon frame software. I created this stop motion by using a software called IStopMotion. However I think the animation look so fast so if I had more time I will edit it in Ae to make it slower.

Mugs

I was curios how to make some mugs then I decided to go to ceramic workshop to make some. I really enjoy making these as:-

• This was my first time
• Out of my comfort zone, I never experimented with clay before
• This made me realise that I could apply my illustration on mugs

I am not planning to take ceramic seriously, I think this techniques is more to a hobby and escapism. If I have more time in the future, I probably will be making some bowls, plates and different shapes of mugs.

Drawing club

I went to a drawing club that run by Matt few weeks ago which we what to draw onto a big sheet by starting to draw a square which represent our house. I really enjoy this club and probably will join it in the future if I am not busy. It is also help me to know the first year students as well as my own studio mates. 

This task have made me realised that each person have their own tone of voice and different interests. I can see it now clearly that interests have a big impact to someone's illustrations\drawings.

Lanterns for Thought Bubble.

I am working as a student ambassador every Thursday and last week we had to make some lanterns for Thought Bubble festival and this image above is my lanternMaterials that I have used is a piece of pink paper and a scarf knife. I used a kraft knife to cut the lines so the light will came out of it.

These are some laters that other people creates for the festival. I quite enjoy working with people especially young adult; it helps me to gain my communication, leadership and collaboration skills as well as boosting my patience skills. I am considering teaching as my future career. Probably a lecturer as well as having my own studio,

Pinterest

I am interested at placing my illustration at:-

• Product and Packaging ( bags, t-shirts, fabrics, drink etc)
• Children's books ( educational, story books)
• Environment and objects (Wallpapers, cups, bins, windows etc)

These are my Pinterest board that I made for my personal record. For instant whenever I do outside e.g. shopping or travelling I always take some photos from my phone then upload them in Pinterest boards. 

  Follow Zatul Fakharuldn's board Product and packaging on Pinterest.

Follow Zatul Fakharuldn's board Object and Environment on Pinterest.

Follow Zatul Fakharuldn's board Children book on Pinterest.

Studio Brief 2 : Life's A Pitch

What is the idea/concept for your group's proposal?
Student based illustration fair that have variety events such as mingle with professionals, live drawings event, seminars from designers, small galleries for student to put their wok up, conventions, print swap.

Time : Between late october to early november >> Use social media e.g. Facebook, twitter and instagram to prime the event

What service do you propose to provide?

1. local networking - meeting other creative student from different institutes around town/cities
2. platform for students to sell their artwork as well as promoting themselves.
3. Professional talk > to give student a change to greet and meet the professionals
4. fun experience
5. Inviting local business and incase they want to hire fresh talents.

Who will benefit/ make use of your services?

1. creative students
2. public people > making people aware of illustration
3. Art community
4. Professional and designers> expanding their fans and existence within art students
5. Local businesses

What are the aims of your proposal?

1. Bring illustration students together - networking with peers
2. A new generation an d professionals mingle together
3. To make creative student aware of contemporary tone of voice
4. as well as selling some of their work, promoting themselves between illustration students/professionals will be essential.
5. Bring prints to trade
6. Get agency and studios down incase they want to hire new talents.

What are the expected outcomes of your proposal ?

1. Making some profits
2. Creative industry especial illustration in Leeds is strengthening 
3. This event will happen every year
4. Gain experience and networking with students/designers
5. Selling some of my prints (even though I am one of the organiser)

How will you measure your success?

1. Profits margins
2. Amount of people turn up
3. Media buzz e.g. hashtag on social medias and articles on newspaper

What problems can you foresee ?

1. insurance
2. venue cost and other cost e.g. t-shirt for crew
3. crew - volunteer or hire, security
4. Table/chairs and other equipment
5. Time of the year > where and when.